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MyMarketingExperience

MyMarketingExperience is an engaging simulation, set in the jeanswear industry, that allows marketing students playing in teams to analyse the changing marketplace, set strategy for their company, take tactical actions and compete against each other in a fun yet challenging setting.

MyMarketingExperience is being successfully run at a number of universities and feedback from students and tutors alike has been incredibly positive.

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Come along to one of our Gameplay days to try out the simulation yourself. 

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Features

Get an overview of the key features of MyMarketingExperience.

Understand the theory and game-play techniques used in this simulation. 

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Look inside

Take a look inside our marketing simulation by viewing our introduction and how-to videos.

Link to MyMarketingExperience success stories

Success stories

The results speak for themselves. See what lecturers and students at Trinity College Dublin and elsewhere thought of MyMarketingExperience.

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