This industry is all about people enjoying sport, keeping fit and improving their health and fitness.
Jobs in this sector can be in professional sport, either playing or coaching at different levels. Alternatively, you could work in health promotion through sport and the study of sports science, or perhaps take a fitness role in a gym delivering group or one-to-one training sessions and exercise classes.

Thinking about taking a BTEC in Sport?
Studying a BTEC in Sport will equip you with the skills you need to become a professional in a host of sports careers, as Max Whitlock MBE explains in these videos on becoming a Coach, Personal Trainer, Sports Manager, Nutritionist, Sports Scientist.
What can I do now?
Choosing the right qualifications to help set you on the right track is really important. You may have taken or be planning to take GCSEs, BTECs or A Levels or a mix of all three to achieve your goals — whether that's to get straight into work, an apprenticeship, or go on to higher education.
We've included information on this page to help you see where your qualifications could take you.
Explore where your qualifications can take you ...

with Level 2 qualifications such as BTECs or GCSEs
Many jobs in the sport sector are customer focused. Whatever role you choose, excellent customer service skills and a love for sport and exercise will be essential.

with Level 3 qualifications such as BTECs or A levels
With Level 3 qualifications you can take responsibility for training people in a specific sport or activity in a sports centre, a school or even in a holiday destination.

with Level 4 and upwards such as a degree or HND
With a degree or HND you are likely to be able to start your career at a more senior level.
Potential roles:
- Receptionist at a gym or sports centre
- Assistant at a sports centre looking after equipment and assisting members.
Progression routes:
- You could become a senior customer advisor or a team leader in a fitness centre or health club.
- In sports, you could move on to train as a fitness instructor or coach.
You could get your career off to a flying start with an apprenticeship in areas such as:
- Activity leadership (e.g.outdoor activities, fitness and coaching)
- Instructing exercise and fitness (e.g. gym instructor).
You could choose to take more in depth study at Level 3 such as A Levels or BTEC Nationals to open doors to roles with more responsibility or as a route to higher education.
Potential roles:
- Fitness instructor leading classes or one-to-one personal training
- Health education instructor working one-to-one or with groups to improve their lifestyles
- Outdoor instructor leading groups in activities and teaching outdoor sports.
You could choose to take an advanced level apprenticeship for example in:
- Sports development
- Advanced fitness
- Outdoor programmes
- Achieving excellence in sport performance.
With Level 3 qualifications, you can go on to higher level study such as BTEC HNCs, HNDs or a degree. You could also choose to go on to follow a degree apprenticeship programme.
Potential roles:
- Sports coach training people to a high level in your specific sport or outdoor activity
- Teacher
- Sports scientist, analyst or nutritionist
- Sports therapist or physiotherapist
- Sports event planner or journalist.
Advanced apprenticeship
At this level, you could choose to go on to study for a masters degree in your specific area of interest.
Career maps
View and download career maps explaining the different sorts of jobs in the sport sector and what qualifications are required for each role.
Are you an educator?
We are thrilled to launch our innovative new digital video learning resources with five-time Olympic medallist and gymnast Max Whitlock MBE.


Case studies
Student case study
Sam Kibler
"I thoroughly recommend using BTEC as a route to university."
Employer case study
Hyun-Ju Lee
"People with qualifications to teach different types of classes are much more likely to get the job. We have a big range of classes on offer here, so that’s a real selling point for the club..."
Industry case study
Sarah Stirk
We spoke to Sarah Stirk, presenter at Sky Sports, about what it's like working in the sport industry and how she got into the role.

Future careers
Sports are becoming more international, so top coaches can work abroad and there are many leisure opportunities on cruise ships and at international holiday centres.
Health education and healthy lifestyles are increasingly popular and important to people, so there is likely to be more demand for personal trainers and fitness instructors.

Things to consider
- Some sports and leisure jobs are seasonal.
- You could work indoors or out depending on the role.
- The work can involve shifts, weekend and bank holiday working hours.
- You are there to help people enjoy their day out or sports activity. Customer service is part of every job.
- To coach a sport or activity, you need to reach a high level yourself.
Useful links
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