Helping Students Brand Themselves

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Join Michael Solomon of Saint Joseph's University to explore strategies to improve student engagement among marketing students.  

Today, a positive and consistent brand is vital ─ for students as well as products. Many marketing majors understand this, but a lot of non-marketing majors who take Principles of Marketing do not. In this webinar, we'll review strategies to increase student engagement by linking the mastery of course content to the pursuit of personal branding.