Modern Management: Concepts and Skills, Global Edition, 15th edition

Published by Pearson (March 6, 2019) © 2020
Samuel C Certo

Title overview

For courses in management.

Concepts and skills for the successful manager

Modern Management: Concepts and Skills takes a unique approach that helps students develop a specific management skill in each chapter. Organized around the functions of planning, organizing, influencing, and controlling, the content specifically focuses on how students can be more strategic and more creative, work as team members, become successful leaders, and more. The chapters are designed to build these skills, and others, to fulfill the core objective: To help students both obtain employment and flourish in the workplace. The 15th Edition contains new case studies and examples to reflect the most recent research and developments in this field, as well as updated information.

Hallmark Features

Real-world examples help students understand their future workplace

  • Chapter-Opening Challenge Cases and Chapter-Ending Challenge Case Summaries keep students up-to-date with what’s happening in the industry, including new cases on Netflix, Walt Disney Company, Domino’s Pizza, Fox News, and CNN. Half of the cases are new to this edition.
  • Assessing Your Management Skills is an assignment in MyLab Management with an average of 15 questions that asks students to indicate how they would advise senior management to respond to situations in the Case Challenge and Case Challenge Summary. Students receive instant feedback on their responses. Results flow to the Gradebook.
  • Three Experiential Exercises are featured at the end of each chapter.
  • Management Skill Exercises provide additional discussion questions to dig into the Challenge Case and a second, short case to help students better understand how concepts apply to companies and their challenges.

    New to this Edition

    Students master specific management skills to become more strategic and creative team members

    • An Employability & Employability Skills theme has been added. Consistent with the authors’ traditional, pragmatic focus on concepts and skills, this theme incorporates a discussion on what it means to be employable and how to develop related skills.
    • Management Skill and Your Career helps students understand the relationship between each chapter’s Target Skill and future employability.
    • Reorganized Table of Contents reflects the changing importance placed on Entrepreneurship and Creativity and Innovation due to research on what companies are seeking in applicants.
    • Management and Entrepreneurship chapter (formally Appendix 2) is now Chapter 2.
    • Creativity and Innovation chapter (formally Appendix 3) is now Chapter 6.
    • Chapter Highlights: Tips for Managing Around the Globe, Steps for Success, and Practical Challenge highlight practical applications of management concepts and focus on topics like P&G’s Integrity Statement, interviewing recruits at Home Depot, and China’s efforts to implement sustainable agricultural practices. Half of the highlights are new to this edition.

    Key features

    Features of MyLab Management for the 15th Edition

    • UPDATED: Assessing Your Management Skills assignments contain approx. 15 questions that ask students to indicate how they'd advise senior management to respond to situations in the Challenge Cases and Challenge Case Summaries in the text.
    • With Mini Sims, students can apply course concepts and develop decision-making skills through real-world business challenges.
    • The Study Plan gives students personalized recommendations, practice opportunities and learning aids to help them stay on track.
    • Personal Inventory Assessments promote self-reflection and engagement in students, helping them better understand management concepts.

    Table of contents

    • PART I: INTRODUCTION TO MODERN MANAGEMENT
    • 1. Introducing Modern Management: Concepts and Skills
    • 2. Management and Entrepreneurship: Handling Start-Ups and New Ventures
    • PART II: MODERN MANAGEMENT CHALLENGES 
    • 3. Society, Ethics and Sustainability
    • 4. Management and Diversity
    • 5. Managing in the Global Arena
    • 6. Creativity and Innovation
    • PART III: PLANNING
    • 7. Plans and Planning Tools
    • 8. Making Decisions
    • 9. Strategic Planning: Strategies, Tactics, and Competitive Dynamics
    • PART IV: ORGANIZING
    • 10. Fundamentals of Organizing
    • 11. Responsibility, Authority, and Delegation
    • 12. Human Resource Management
    • 13. Changing Organizations: Stress, Conflict, and Virtuality
    • PART V: INFLUENCING
    • 14. Influencing and Communication
    • 15. Leadership 
    • 16. Motivation
    • 17. Groups and Teams
    • 18. Building Organization Culture
    • PART VI: CONTROLLING
    • 19. Controlling, Information, and Technology
    • 20. Production and Control
    • Appendix: Managing: History and Current Thinking

    Author bios

    About our authors

    Dr. Samuel C. Certo is presently Emeritus Dean and Steinmetz Professor of Management at the Roy E. Crummer Graduate School of Business at Rollins College. Over his career, Dr. Certo has received many prestigious awards, including the Award for Innovative Teaching from the Southern Business Association, the Instructional Innovation Award granted by the Decision Sciences Institute, and the Charles A. Welsh Memorial Award for outstanding teaching. He has also received the Bornstein and Cornell Awards for teaching and global recognition of his scholarship.

    Dr. Certo has also authored or co-authored several highly regarded textbooks, including Modern Management: Concepts and Skills, Strategic Management: Concepts and Applications, and Supervision: Concepts and Applications. His textbooks have been translated into several languages for distribution throughout the world.

    His newest popular-market book, Chasing Wisdom: Finding Everyday Leadership in Business and Life, recommends combining business and biblical principles to build successful organizations. His podcast program emphasizing the chasing wisdom concept is available on iTunes, growing in listeners, and now has listens in over 200 countries.

    A past chairperson of the Management Education and Development Division of the Academy of Management, he has had the honor of being presented with the group's Excellence in Leadership Award. Dr. Certo has also served as president of the Association for Business Simulation and Experiential Learning, an associate editor for Simulation and Games, and as a review board member of the Academy of Management Review. His consulting experience has been extensive, including notable participation on boards of directors in both public and private companies.

    Trevis Certo is the Jerry B. and Mary Anne Chapman Professor of Business in the Department of Management and Entrepreneurship in the W.P. Carey School of Business at Arizona State University. His research focuses on corporate governance, top management teams, initial public offerings (IPOs), and research methodology. Certo's research has appeared in Academy of Management Journal, Academy of Management Review, Strategic Management Journal, Journal of Management, Journal of Business Venturing, Entrepreneurship Theory and Practice, Journal of Management Studies, Business Ethics Quarterly, Journal of Business Ethics, California Management Review, and Business Horizons. Certo also serves on the editorial boards of Academy of Management Journal and Strategic Management Journal. He has taught undergraduate, MBA, EMBA and PhD courses in strategic management, research methodology, and international business at Arizona State University, Texas A&M University, Indiana University, Tulane University, and Wuhan University (China).

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