Tourism: Principles and Practice, 6th edition

Published by Pearson (6 December 2017) © 2018

  • John Fletcher Bournemouth University
  • Alan Fyall Bournemouth University
  • Stephen Wanhill Bournemouth University
  • David Gilbert University of Surrey
Products list

Details

  • A print edition
Products list

Details

  • A print edition

Title overview

Thanks to its engaging writing style and accessible structure, Fletcher has become the ultimate one-stop text for any student studying Tourism. Its broad appeal and popularity increases with each new edition, making it excellent value for any student who wants to understand and explore the principles of the subject.

 

Well-liked by students and lecturers alike, Tourism: Principles and Practice is the ultimate reference text for anyone wishing to understand the complex and varied issues involved with such a diverse and constantly changing subject.

Table of contents

  • Chapter 1: An Introduction to Tourism
  • Chapter 2: The Nature of Tourism Demand
  • Chapter 3: Tourism Consumer Behaviour
  • Chapter 4: Measuring and Modelling Tourism Demand
  • Chapter 5: Forecasting Tourism Demand
  • Chapter 6: Destinations
  • Chapter 7: The Economic Impact of Tourism
  • Chapter 8: The Environmental Impact of Tourism
  • Chapter 9: The Socio-Cultural Impact of Tourism
  • Chapter 10: Sustainable Tourism
  • Chapter 11: Tourism and Development Planning
  • Chapter 12: Tourism, Crises and Disaster Management
  • Chapter 13: Attractions
  • Chapter 14: Accommodation
  • Chapter 15: Events Management
  • Chapter 16: Intermediaries
  • Chapter 17: Transportation
  • Chapter 18: Public Sector and Policy
  • Chapter 19: Managing Marketing for Tourism
  • Chapter 20: Marketing Planning
  • Chapter 21: Marketing Mix Applications
  • Chapter 22: Information Technology in Tourism

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