Principles of Marketing, 4th edition

Published by Financial Times Press (July 27, 2006) © 2006

  • Frances Brassington Oxford Brookes University
  • Stephen Pettitt Oxford Brookes University

Paperback

ISBN-13: 9780273695592
Principles of Marketing
Published 2006

24-month access

ISBN-13: 9780273733799
Principles of Marketing -- MyLab Marketing without Pearson eText
Published 2009

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