Exploring Strategy (Text Only), 12th edition
Published by Pearson Higher Education (December 16, 2019) © 2020
- Richard Whittington Said Business School, University of Oxford
- Patrick Regnér Stockholm School of Economics
- Duncan Angwin University College London & University of Nottingham
- Gerry Johnson Lancaster University School of Management
- Kevan Scholes Sheffield Hallam University
Title overview
Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they prosper, how they grow, how they innovate and how they change.
This is the Text Only edition, and the Text and Cases edition also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Adnams, Siemens, Air Asia, Apple, Handelsbanken, Glastonbury and the Indian Premier League.