Instant 12-month access fulfilled by Pearson
MyLab
Reach every student with MyLab®. This flexible digital platform combines trusted author content, online assessments and customisable features so you can personalise learning and improve results, one student at a time.
Switch content of the page by the Role togglethe content would be changed according to the role
International Business: The Challenges of Globalization, Global Edition, 10th edition
Published by Pearson (January 29, 2024) © 2023
- John J. Wild University of Wisconsin-Madison
- Kenneth L. Wild University of London
£35.99
Access details
- Instant 12-month access fulfilled by Pearson
- Offline and online access via mobile app
- NB does NOT include access to MyLab/Mastering
Features
- Add notes and highlights
- Search by keyword or page
- Stay organised with all your Pearson eTexts in one place
£63.99
Details
- A print text
- Free shipping
£44.99
Access details
- Register via our MyLab page to complete your purchase
- A Course ID link or VLE link from your instructor is required
- Instant access once purchased (eText included)
Features
- Interactive digital learning experience
- Includes eText, Apps and study tools
- Instant feedback on assignments
- Help when and where you need it
£50.99
Access details
- Register via our Revel page to complete your purchase
- A Course ID link or VLE link from your instructor is required
- Instant access once purchased
Features
- More than a digital textbook
- Multimedia content and practice integrated
- Immediate feedback on tests and quizzes
- Highlighting, notetaking and study tips
- Anytime, anywhere learning
International Business: The Challenges of Globalization is a brief, yet comprehensive introduction to the difficulties of global entrepreneurship. It examines the cultural barriers that can arise in international business (IB), as well as the theory and terminology essential to conducting successful business abroad. With coverage of major IB topics, engaging features, and real-world examples, the authors present a fresh take on the subject that is both interesting and invaluable.
The 10th Edition has been thoroughly updated with ongoing changes in the international business world to ensure that it remains up-to-date and relevant to those pursuing a career as a global entrepreneur.
Need help? Get in touch
