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MIS Essentials, Global Edition, 4th edition
Published by Pearson (September 18, 2014) © 2015
- David M. Kroenke Formerly Western Washington University
£45.99
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£45.99
Access details
- Instant access once purchased
- Fulfilled by VitalSource
- For titles accompanied by MyLab/Mastering, this eBook does NOT include access to the platform
Features
- Add notes and highlights
- Search by keyword or page
£45.99
Access details
- Instant access once purchased
- Fulfilled by VitalSource
- For titles accompanied by MyLab/Mastering, this eBook does NOT include access to the platform
Features
- Add notes and highlights
- Search by keyword or page
Title overview
For undergraduate Introductory Management Information Systems courses.
Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school–showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life.