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Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition, 18th edition
Published by Pearson (June 10, 2025) © 2025
- Fred R David Francis Marion University
- Forest R. David University of Debrecen
- Meredith E. David Baylor University
£29.99
In this eTextbook — More ways to learn
- More flexible. Start learning right away, on any device.
- More supportive. Get AI explanations and practice questions (select titles).
- More interactive. Bring learning to life with audio, videos, and diagrams.
- More memorable. Make concepts stick with highlights, search, notes, and flashcards.
- More understandable. Translate text into 100+ languages with one tap.
£29.99
In this eTextbook — More ways to learn
- More flexible. Start learning right away, on any device.
- More supportive. Get AI explanations and practice questions (select titles).
- More interactive. Bring learning to life with audio, videos, and diagrams.
- More memorable. Make concepts stick with highlights, search, notes, and flashcards.
- More understandable. Translate text into 100+ languages with one tap.
£29.99
In this eTextbook — More ways to learn
- More flexible. Start learning right away, on any device.
- More supportive. Get AI explanations and practice questions (select titles).
- More interactive. Bring learning to life with audio, videos, and diagrams.
- More memorable. Make concepts stick with highlights, search, notes, and flashcards.
- More understandable. Translate text into 100+ languages with one tap.
Title overview
Strategic Management: A Competitive Advantage Approach, Concepts and Cases shows you how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to ethics, social responsibility, global operations, and sustainability.
The 18th Edition features updated research, cases and examples. As a result, you'll be able to effectively create and implement a plan that can lead to a sustainable competitive advantage for any type of business.
