Brilliant Strategy for Business: How To Plan, Implement and Evaluate Strategy At Any Level Of Management, 1st edition

Published by Pearson Business (10 February 2016) © 2017

  • Chris Dalton Henley Business School
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Title overview

In Business, strategy is king.  Leadership and hard work are all very well and luck is mighty useful, but it is strategy that makes or breaks a business, organisation or team. Of course, it is easier to talk a good strategic game than it is to execute one. This book will help you turn your words into effective and successful actions.

Table of contents

About the author

Acknowledgements

Introduction

How the book is organised

 

Part 1 Getting to grips with strategy

1    How to be a brilliant business strategist

2    Strategic issues

3    Strategic directions

 

Part 2  Business level strategy

4    Finding competitive advantage

5    Strategy as learning and innovation

6    Strategy, day to day

7    How to lead, implement change and evaluate strategy

 

Part 3 Strategic thinking in a changing world

8    The purpose and future of strategy

9    How to break the rules of strategy

 

Epilogue

Further reading

Twenty prominent strategists

Index

 

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