Excellence In Business Communication, Global Edition, 13th edition

Published by Pearson (October 26, 2021) © 2022

  • John V. Thill
  • Courtland L. Bovee
Products list

Access details

  • Register via our MyLab page to complete your purchase
  • A Course ID link or VLE link from your instructor is required
  • Instant access once purchased (eText included)

Features

  • Interactive digital learning experience
  • Includes eText, Apps and study tools
  • Instant feedback on assignments
  • Help when and where you need it

Title overview

For undergraduate courses in business communication.

Develop business students’ professional communication skills

Following in the wake of the digital revolution and the advent ofsocial media, business communication has been hit by yet another revolutionarychange: the rise of intelligent communication technology. In this 13thEdition of Boveé and Thill’s Excellence in BusinessCommunication, the most significant and recent technology-related changesaffecting the business world are thoroughly discussed. Not to be forgotten, thetext continues to emphasize the fundamental skills and principles of businesscommunication. Featuring practical advice, time-tested processes, andreal-world examples, Excellence in Business Communication isthe premier text for honing and developing business students’ essentialcommunication skills.

Table of contents

PART 1: UNDERSTANDING THE FOUNDATIONS OF BUSINESS COMMUNICATION

1. Professional Communication in a Digital, Social, Mobile World

2. Interpersonal Communication Skills

3. Collaboration and Business Etiquette

4. Communication Challenges in a Diverse, Global Marketplace 

PART 2: APPLYING THE THREE-STEP WRITING PROCESS

5. Planning Business Messages

6. Writing Business Messages

7. Completing Business Messages 

PART 3: CRAFTING BRIEF BUSINESS MESSAGES

8. Crafting Messages for Digital Channels

9. Writing Routine and Positive Messages

10. Writing Negative Messages

11. Writing Persuasive Messages 

PART 4: PREPARING REPORTS AND PRESENTATIONS

12. Planning Reports and Proposals

13. Writing and Completing Reports and Proposals

14. Developing and Delivering Business Presentations 

PART 5: WRITING EMPLOYMENT MESSAGES AND INTERVIEWING FOR JOBS

15. Building Careers and Writing Résumés

16. Applying and Interviewing for Employment

 

Need help?Get in touch