How to Grow Your Business for Entrepreneurs, 1st edition

Published by Pearson (12 October 2012) © 2013

  • Alex Blyth
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  • A print edition

Title overview

How to grow your business for Entrepreneurs shows you how to do just that – you’ll find out how to:

  • Delegate in order to grow your business
  • Get the right people in and develop their talents
  • Grow a long and prosperous relationship with your customers
  • Get the financials right so your business has a real future

Part of the For Entrepreneurs series, each book will guide you through all phases of starting and running a business, with practical advice every step of the way. Whether you are just getting started or want to grow your business, whether you want to be a skilled marketer or sales person, or just want to get your finances under control, there is a For Entrepreneurs book just for you.

  • No jargon, no theory – just practical advice you can implement today
  • Written by expert entrepreneurs for entrepreneurs
  • Full online support – templates, blogs, videos and much more
  • Tips, tricks and examples to keep you way ahead of the competition

Table of contents

...for Entrepreneurs

About the author

Acknowledgements

Introduction

 

 

PART ONE: GETTING READY TO GROW

1: Turn your dreams into reality

2: You’re not alone – delegate to grow

 

PART TWO: GROWING YOUR PEOPLE

3: Developing skills and knowledge

4: Hiring the best

5:  Inspiring commitment

 

PART THREE: GROWING CUSTOMERS

6:  The foundation of growth – customer retention

7: Marketing investments that work

8: 21 ideas for promoting your business on budget

9: DIY online marketing that boosts sales

10: Mastering the art of sales

 

PART FOUR: GROWING YOUR FINANCES AND STAYING LEGAL

11: Cut your outgoings

12: Financing growth

13: Stay on the right side of the law

 

The end--and the beginning

Index

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