Which of the following best describes an intangible product or action that consumers are willing to pay for?

• A. A smartphone bought from a store
• B. A loaf of bread purchased at a bakery
• C. A car purchased from a dealership
• D. A haircut provided by a salon

Answer: (D)

Verified step by step guidance

1. Understand the concept of intangible products or services: These are products that cannot be touched or stored because they are actions, experiences, or performances rather than physical goods.
2. Identify the options given and classify each as either a tangible good or an intangible service. For example, a smartphone, loaf of bread, and car are physical items you can touch and own.
3. Recognize that a haircut is an action performed by a service provider and cannot be physically possessed or stored, making it an intangible product.
4. Recall that consumers are willing to pay for intangible products because they provide value through the experience or service delivered, such as the skill and time of a hairstylist.
5. Conclude that among the options, the haircut provided by a salon best fits the definition of an intangible product or action that consumers pay for.