Which of the following lists the three main types of market research commonly used in economics?

• A. Exploratory, descriptive, and causal research
• B. Primary, secondary, and experimental research
• C. Field, laboratory, and theoretical research
• D. Quantitative, qualitative, and observational research

Answer: (A)

Verified step by step guidance

1. Understand that the question asks for the three main types of market research commonly used in economics, which are categories based on the purpose and method of research.
2. Recall that exploratory research is used to gather preliminary information to help define problems and suggest hypotheses.
3. Recognize that descriptive research aims to describe characteristics of a population or phenomenon, often through surveys or observational methods.
4. Identify that causal research (also called explanatory research) investigates cause-and-effect relationships to determine how one variable affects another.
5. Compare these definitions with the given options to see which list matches these three types: exploratory, descriptive, and causal research.