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Multiple Choice
A low-cost provider strategy becomes increasingly appealing and competitively powerful when:
A
input costs are rising rapidly for all firms in the industry
B
there is significant product differentiation and brand loyalty among consumers
C
the market is dominated by a single firm with substantial pricing power
D
products offered by different firms are essentially identical and buyers are price sensitive
Verified step by step guidance
1
Understand the concept of a low-cost provider strategy: it focuses on gaining competitive advantage by having the lowest production and operational costs, allowing the firm to offer lower prices than competitors.
Analyze the conditions under which this strategy is most effective. Specifically, it works best when products are homogeneous (essentially identical) because price becomes the main factor influencing consumer choice.
Recognize that if buyers are price sensitive, they will prefer the firm offering the lowest price, making cost leadership a powerful competitive tool.
Contrast this with scenarios where product differentiation or brand loyalty exists, which reduces the effectiveness of a low-cost strategy since consumers may pay premium prices for perceived value rather than just price.
Conclude that a low-cost provider strategy is increasingly appealing and powerful when products are essentially identical across firms and buyers are sensitive to price changes.