Which psychologist is most closely associated with the rise of cognitive psychology?

• A. Ulric Neisser
• B. Sigmund Freud
• C. Ivan Pavlov
• D. B. F. Skinner

Answer: (A)

Verified step by step guidance

1. Step 1: Understand the context of the question, which is about identifying the psychologist most closely associated with the rise of cognitive psychology.
2. Step 2: Recall that cognitive psychology focuses on mental processes such as perception, memory, and problem-solving, and emerged as a reaction to behaviorism.
3. Step 3: Review the contributions of the listed psychologists: Sigmund Freud is known for psychoanalysis, Ivan Pavlov for classical conditioning, B. F. Skinner for operant conditioning, and Ulric Neisser for founding cognitive psychology.
4. Step 4: Recognize that Ulric Neisser is often credited with formally establishing cognitive psychology as a distinct field through his 1967 book titled 'Cognitive Psychology'.
5. Step 5: Conclude that the psychologist most closely associated with the rise of cognitive psychology is Ulric Neisser.