Which term is used to denote the type of visual sensory memory that is retained for approximately one-quarter of a second?

• A. Procedural memory
• B. Iconic memory
• C. Short-term memory
• D. Echoic memory

Answer: (B)

Verified step by step guidance

1. Understand that the question is asking about a specific type of sensory memory related to vision, which lasts for a very brief period.
2. Recall that sensory memory is the initial stage of memory that holds sensory information for a short time before it is processed further.
3. Identify that iconic memory is the term used for visual sensory memory, which retains images for about one-quarter of a second.
4. Differentiate iconic memory from other types of memory mentioned: procedural memory (skills and actions), short-term memory (temporary storage of information), and echoic memory (auditory sensory memory).
5. Conclude that the correct term for visual sensory memory lasting approximately one-quarter of a second is iconic memory.