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Multiple Choice
In social psychology, the media is considered a powerful influence because it
A
shapes public perceptions and attitudes by framing information and repeatedly exposing audiences to certain messages
B
always provides unbiased and objective information to the public
C
only influences people who are already interested in the topic
D
has no effect on individual or group behavior
Verified step by step guidance
1
Understand the role of media in social psychology as a source of information that can influence people's thoughts, feelings, and behaviors.
Recognize that media influence often occurs through the process of framing, where information is presented in a way that shapes how audiences interpret it.
Consider the concept of repeated exposure, which suggests that seeing the same messages multiple times can strengthen their impact on attitudes and perceptions.
Evaluate the options by comparing them to these psychological principles: media influence is not necessarily unbiased, nor limited only to interested individuals, and it does affect behavior.
Conclude that the most accurate description is that media shapes public perceptions and attitudes by framing information and repeatedly exposing audiences to certain messages.