Which of the following statements is true regarding a situational audience analysis in social psychology?

• A. It ignores factors such as audience size and physical setting.
• B. It focuses on the immediate context and environment in which communication occurs.
• C. It primarily examines the long-term personality traits of the audience.
• D. It is only concerned with demographic variables like age and gender.

Answer: (B)

Verified step by step guidance

1. Understand that situational audience analysis in social psychology involves examining the immediate context and environment where communication takes place.
2. Recognize that situational analysis considers factors such as audience size, physical setting, and the current mood or atmosphere, rather than ignoring them.
3. Differentiate situational audience analysis from other types of audience analysis that focus on long-term personality traits or demographic variables like age and gender.
4. Recall that situational analysis is dynamic and context-dependent, emphasizing how the environment influences communication effectiveness.
5. Conclude that the true statement is the one highlighting the focus on the immediate context and environment in which communication occurs.